Commercial Opportunities
Sunday 18th July 2027Put your business at the heart of Bordon's big race day. A community soapbox race through the streets of Bordon, with homemade karts, big crowds, live music and local charities, all in one day.
Drone, course through town centre
In numbers
Our 2023 and 2025 races, by the numbers.
What's new for 2027
More racing, a bigger show, capped at 50 karts.
Every racer is guaranteed two official runs on the day.
The pits move onto the high street, beside the food and drink.
A bridge over the track carries big screens on both sides.
A speed camera on the course, with an award for the fastest.
Our audience
Why partner
Visibility
Your brand trackside, in front of the race day crowds. 15,000+ visitors across both events.
Local goodwill
Back a community event that raises money for local charities.
Content reach
Your name in the race day photos, video and posts people share.
Start arch, gantry visibility
Headline partner
Own race day
- Naming of the event
- Top billing on all media
- Start and finish line branding
The headline partnership goes to tender. Get in touch to register your interest.
Staged payments availableTrackside zones
Eight zones on track. Eight main sponsor spots, one partner each.
| Zone | Price |
|---|---|
| Start | £8,000 |
| Finish | £4,500 |
| Chicane 1 | £1,500 |
| Chicane 2 | £1,600 |
| Chicane 3 | £1,600 |
| The Long Jump | £2,600 |
| The Rattler | £3,600 |
| The Sprinkler | £2,500 |
Every main sponsor receives
- A hyperlink to your website
- All social media marketing and main sponsor posts
- The main sponsors page in the printed Kart Magazine
- The sponsors page on the event AV screens
- 2 VIP day tickets (extra tickets £100 each)
- A PA announcement on the day
Hay bale corner with lining crowd
Brand on site
Mix any of these into a bundle that fits your budget. Advertising and on-site bookings are paid in full on booking.
Hospitality on the VIP Bus at Signal Bordon.
- Full day £125
- Half day £75
- Start line, 4 flags £800
- Finish line, 4 flags £800
Plus flag supply, from £115 + VAT per flag.
Full payment on bookingA trackside banner, W2000mm x H1000mm, on the course in front of the crowds.
Full payment on bookingThe A5 race day programme, about 3,000 to 4,000 copies.
- Full page, 148 x 210mm £240
- Half page, 148 x 105mm £130
- Quarter page, 74 x 105mm £75
Trade to the race day crowds on the high street.
- Food Vendors £200
- Makers Market £60
Barrier line and coloured smoke
Media and exposure
Join the biggest community event.
Giving back
Partners help us raise more for local causes. Our 2025 race supported four local charities.
2027 charities: to be confirmed
Let's race together
Tell us what you're interested in and we'll put together a package that fits your budget.
Follow us @bordonsoapbox